Process

You want a striking product. There fore good
communication between the client and Mediatoop
is essential. To provide clarity and an overview,
Mediatoop works in different phases.

Phase 1: Commission and acceptance, consultation and
briefing. After initial contact, a meeting is arranged between
the client and Mediatoop. During that meeting it is important
to indicate precisely what is wanted: the desired communication
aim and the perceived possibilities. The starting point is to obtain
a clear description and outline of the commission. Once both parties
agree on this, then production can begin.

Phase 2: Concept and brainstorming. The concept takes shape.
Mediatoop provides complete clarity by means of a storyboard.
Options or adaptations are still possible. At the end of phase 2,
approval is given to produce the concept.

Phase 3: Production of images or IT solutions. The ultimate design
will now be produced. The images supplied – or our studio-produced
animation / images / IT solutions – will be prepared until
they are ready for the next phase.

Phase 4: Compositing / post production. Here, the fusion of all images
takes place. Film and video images are merged with 3-D or 2-D
computer-generated visual materials. Extra effects are added,
the colours perfectly aligned together with technical IT solutions.
The sound design will be finalized.